Business North Carolina Publisher Selects Ad Management Software from Global Media Solutions

Cary, N.C. (July 22, 2009) – Red Hand Media LLC, the publisher of Business North Carolina magazine, has selected Global Media Solutions’ Contract for Media software system to help streamline management of ad sales, order placement and billing.
Contract for Media is a fully integrated multi-user advertising management, CRM and billing software system designed for content/media companies. It streamlines the business processes associated with managing advertising customers and their ad placements in print, online, on-air, and for events.
Red Hand Media was interested in adopting a single ad-management platform for their sales staff located across North Carolina. Contract for Media will provide them with a strategic and technological advantage in researching available ad inventory, managing ad placement and billing, and providing data to inform future decisions on ad sales marketing and promotions.
"We are very pleased with Contract for Media and even recommended it to several other publishers at the recent Alliance of Area Business Publications conference in Minneapolis," said Ben Kinney, publisher of Business North Carolina.
With Contract for Media, publishers can realize the benefit of increases in productivity and efficiency across advertising sales, marketing outreach and finance. Executive-level performance and data analysis from Contract is provided to senior management either directly through Contract's reporting functions and/or through any number of familiar and easy-to-use data query and analysis tools.
"Installing Contract for Media provided Red Hand Media with a new, unifying level of transparency," said Michael Tucker, president of Global Media Solutions. "Their sales staff can now see instantly what inventory is available and work with each other to maximize ad sales."
For more information about Global Media Solutions or its full suite of software products, visit www.media-sol.com. For more information on Business North Carolina, go to www.businessnc.com.

About Global Media Solutions
Global Media Solutions produces management tools for media companies, creative agencies and Web developers. Our software suite provides advertising management, digital asset management, creative workflow and Web management. With nearly a decade of experience and over 40 customer sites and thousands of users worldwide, we help content publishers and agencies realize operational efficiency, transforming data and streamlined processes into business intelligence. Based in Cary, N.C., Global Media Solutions is the sister company of Media Solutions, Europe. For more information, visit www.media-sol.com.
About Business North Carolina
Published by Red Hand Media LLC and established in 1981, Business North Carolina magazine focuses on the personalities and business trends shaping North Carolina’s economic environments. Regular features address economic indicators, politics and government, stock performance and real estate. For more information, go to www.businessnc.com or call 704-523-6987.